The New “Most Interesting Man in the World” Has a Brand New Commercial

2016 – Dos Equis(NEW YORK) — Back in September, Dos Equis revealed identity of the replacement for Jonathan Goldsmith, the suave, silver-haired pitchman whose “Most Interesting Man” character virtually tripled the beer’s sales since his introduction nearly nine years ago.

Now, the new Most Interesting Man, French actor Augustin Legrand, is starring in a brand-new commercial, just released at 8 this morning.

While Goldsmith is gone, his Most Interesting legend lives; his successor is shown fan-boating on sand dunes, fighting a samurai, and staging a helicopter RV tailgate in the Serengeti, kicking a field goal with a coconut he whittles into a football through “the uprights” of two giraffes. 

The bearded, 41 years old, actor is said to have. “… cheated death, and death was perfectly OK with it.” 

“If life were to give him lemons,” the ad says, “he’d make a spinach fettuccine with a shiitake mushroom glaze.”

Stay thirsty, my friends.

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